Matt Benedetto came to SMC with a business already up and running.  Started in 2003 as East Coast Headware, the company initially offered a line of custom hand crochet beanies for skiers.  As Matt began to gain a reputation in the freeskiing community, he branched out into products such as gloves, sunglasses, and apparel.  In 2008, he came to Saint Michael’s, and brought the company, now known as  EC Headware, with him.  The company has been featured several times on national broadcasts of outdoors events.  This past summer, Matt again rebranded the company, to Eastern Collective.  The company was recently featured on, a major skiing web site:

Matt is looking ahead past graduation this coming Spring, and is evaluating several new options and directions for this already successful business.

You can read more about the company at


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